Leadership practice
Typical challenges and hurdles, with tools and insights that help.
AI Transformation
Waiting is the most expensive scenario
Two possible futures, and the decision that lies between them
When I saw the film Her at the cinema in 2014 — a call-center agent falls in love with an operating system — it was science fiction. Today forty percent of young AI users would rather chat with AI than with their friends.
Sebastian Morgner · 2026 7 minRead more
Neurosocial leadership
Leadership happens in the mind
Why your behavior changes the neurochemistry of your team
I once watched a new board member start. He was responsible for IT and came from another company and another country. Shortly after taking office, he explained his strategy to all 2,500 employees in a virtual town hall. In passing, he mentioned …
Sebastian Morgner · 2026 9 minRead more
Fundamentals
What is leadership coaching?
What coaching achieves for leaders, whom it suits, how it works and what it costs — explained objectively
By leadership coaching we mean a series of confidential one-to-one conversations in which a leader works toward a goal agreed in advance. That is why its success can be measured …
MLI Leadership Institut · 2026 9 minRead more
Strategy Activation
Digital Olympic Games
Why a metaphor moves more than a communications campaign
Recently I asked an employee of a company what he did. He said he was responsible for …
Sebastian Morgner · 2026 4 minRead more
Leadership sprints with OKR
Three goals. No mind holds more.
How strategic intentions turn into quarterly results
OKR stands for Objectives and Key Results — a goal framework in two parts. The objective describes what …
MLI Leadership Institut · 2026 6 minRead more
Strategy
Hope with subheadings
What separates good strategies from bad ones — distilled into six questions
I read many books on leadership and strategy. Some sound lovely, but when I try to …
Sebastian Morgner · 2026 5 minRead more
AI Transformation
Seven stages, in this order
How an AI transformation moves from declaration of intent to impact
Most AI initiatives do not fail because of the technology but because of the sequence. They start with …
MLI Leadership Institut · 2026 4 minRead more
Artificial intelligence
What leadership must be able to do when machines think along
Nine capabilities, and the one question no machine can answer
As leaders, we face the task not only of understanding new technologies but of adapting our …
Sebastian Morgner · 2026 3 minRead more
Tiefgang 1/2026
The magazine for strategy and leadership
Eighty-eight pages, twice a year, in German. The full versions of the articles abridged here, plus tool pages, columns and conversations that did not make it into Leadership Insights. You can request a copy.
More about the magazine
Strategy development
Seven questions before the first slide is made
Strategy development is not a document but a sequence of decisions
We talk a lot about strategy activation. Before a strategy can be communicated and brought to life, however, it has to be developed. And how it is developed …
MLI Leadership Institut · 2026 4 minRead more
Agile leadership
Everyone talks agile. Almost no one leads that way.
Seven hypotheses, born on a two-day walk through the Alps
I have been working on agile leadership for many years, and there is still confusion about what agility means in business. Some managers have the …
Sebastian Morgner · 2026 5 minRead more
Most initiatives fail because of misunderstandings. The art of leadership is effective, step-by-step communication that makes shared insight possible.
From: Waiting is the most expensive scenario
Read the article
Leadership Coaching
The sparring partner leaders rarely have
Why the right time for coaching is when things are going well
People influence people. How we think, speak and act has a direct effect on the behavior of those around us. It is no surprise, then, that a large part …
MLI Leadership Institut · 2026 3 minRead more
